Experiential design and brand experience for corporate headquarters


Indeed's multi-floor workplace experience gives each floor a different job category identity — tech, trades, transportation, music — with every design element reinforcing the theme through material and craft. The signature installation: a conductive paint LED mural that transforms an entire room with light when activated. Dimensional letterforms filled with sawdust and wood shavings spell out Indeed's mission statement — the literal texture of physical labor inside the words of a company built to connect people with work. Ethernet cables cross the face of the installation as graphic composition. Precisely engineered physical object mandalas, each built from real objects tied to a specific job category and laid out digitally to the millimeter, complete the program.
Concept and design — conductive paint LED installation, ethernet cable typographic wall, physical object mandala series, dimensional brand room. Key elements: Interactive conductive paint mural, object mandala fabrication system, material-driven typographic installations, multi-floor themed EGD program











